#117: How a School Project Became a Sports Media Powerhouse

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Hey all, it’s MMV.

In case you missed it, a viral Substack post from Citrini Research sent software, payment, and delivery stocks down. It’s called “The 2028 Global Intelligence Crisis”.

It’s a lot of doom-and-gloom and I would take it with a grain of salt.

Could this scenario happen?

Sure, but I noticed that it didn’t take into account market reactions in response to changes or third order of effects. It follows a very linear reaction chain without responses to negative impacts.

In response to this viral doomsday “research”, Citadel Securities (yes, the market maker during the GameStop fiasco), published their position on AI impacts and named it “The 2026 Global Intelligence Crisis”.

In my opinion, it’s more grounded with reality and directly undermines the report by Citrini Research. Even the great Jensen Huang is skeptical of AI agents cannibalizing enterprise software companies.

This isn’t to downplay the impact of AI. I have my own thoughts about how AI will affect white collar jobs that I can share in a future post.

In the short-term, there will be shakeups in the workforce as we’re seeing now. How long it will last? I think it will depend on how quickly companies outside of tech adopt AI for commercial use. Right now, AI is in a developmental and experimentation stage. Once it becomes adopted at the enterprise level, companies will be able to do more with less people.

Will this affect hiring? Maybe.

That’s why it’s important to always be financially ready for the worst.. and why right now is the time to start that thing you’ve been sitting on.

The reason I started the MMV Pro Membership is to get people to do the thing they’ve been thinking about. With the MMV Pro Membership, you’ll receive an analysis breakdown of founders’ stories on how they built their companies.

This post is to share a founder’s story who started from zero just a few years ago and built a sports media business valued at $40 million in 2023.

If you want to read the full MMV Pro post and past ones, you can upgrade below.

⏱️ Rolex Opened a College—and It’s as Selective as Harvard
In 2024, the company received more than 560 applications for 27 spots. Students will have to take a final exam at Rolex’s headquarters in Geneva. I hate building legos and IKEA furniture so I would hate this job, but this is cool.

🏦 US weekly jobless claims rise slightly; unemployment rate likely unchanged in February
The labor market is in a “low-hire, low-fire” state.

📈 Core wholesale prices rose 0.8% in January, much more than expected
Wholesale prices rose at a faster-than-expected pace in January. The stock market reacted negatively since hopes that inflation was easing turned out to be misguided.

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